The project was to design a cover kit for a non for profit organization, so I chose the National Association of Latino Arts and  Culture, I decided to use a selection of 5 colors for this project because latino culture is rich its ethnic variety, and it’s a colorful culture in many ways. I used News Gothic typeface for the information on the stationery pieces. I worked with the slogan Envision, Expand, Encourage in News Gothic Bold in outline and played with the placement to give it a more unique look, I used colored rectangles on the sides of the envelope, letterhead and business card. For the folder I used pictures of Latino artists such as musicians, painters, and dancers, to represent the variety of trades this organization supports. The pictures were placed inside colored squares that form a capital N. The result is a consistent yet expressive set of stationery materials that look clean and professional.
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